Indias Look East Policy

India's Look East Policy India’s Look East Policy India’s Look East Policy is an exertion being made by the Indian government to develop and reinforce financial and vital relations with the countries of Southeast Asia so as to cement its remaining as aâ regional power. This part of India’s international strategy additionally serves to situate India as a stabilizer to the key impact of the Peoples Republic of China in the locale. Started in 1991, it denoted a key move in India’s viewpoint of the world. It was created and ordered during the administration of Prime Minister P.V. Narasimha Raoâ and has kept on getting a charge out of vigorous help from the progressive organizations of Atal Bihari Vajpayee, Manmohan Singh and Narendra Modi, every one of whom speaks to an alternate ideological group in India. India’s Pre-1991 Foreign Policy Prior to the fall of the Soviet Union, India put forth meager attempts to cultivate cozy associations with the legislatures of Southeast Asia. There are a few explanations behind this. In the first place, because of its pilgrim history, India’s administering world class in the post-1947 period had an overwhelmingly professional Western direction. Western nations likewise made for better exchange accomplices as they were fundamentally more evolved than India’s neighbors. Second, India’s physical access to Southeast Asia was banned by Myanmar’s noninterventionist arrangements just as Bangladesh’s refusal to give travel offices through its region. Third, India and the Southeast Asian nations were on rival sides of the Cold War divide.â India’s absence of enthusiasm for and access to Southeast Asia between its autonomy and the fall of the Soviet Union left a lot of Southeast Asia open to China’s impact. This started things out as China’s regional expansionist arrangements. Following Deng Xiaoping’s climb to initiative in China in 1979, China supplanted its approach of expansionism with battles to encourage broad exchange and monetary relations with other Asian countries. During this period, China turned into the nearest accomplice and supporter of theâ military juntaâ of Burma, which had been excluded from the global network following the brutal concealment of ace majority rules system activitiesâ in 1988. As indicated by previous Indian Ambassador Rajiv Sikri, India botched a pivotal chance during this period to use India’s shared pioneer understanding, social affinities and absence of authentic things to assemble solid financial and vital relations with Southeast Asia. Usage of the Policy In 1991, India encountered a monetary emergency that agreed with the fall of the Soviet Union, which had recently been one of India’s most esteemed financial and key accomplices. This incited Indian pioneers to reconsider their monetary and international strategy, which prompted at any rate two significant moves in India’s position toward its neighbors. In the first place, India supplanted its protectionist monetary approach with an increasingly liberal one, opening up to more significant levels of exchange and endeavoring to extend local markets. Second, under the administration of Prime Minister P.V. Narasimha Rao, India stopped to see South Asia and Southeast Asia as discrete key theaters.â A lot of India’s Look East Policy includes Myanmar, which is the main Southeast Asian nation that imparts a fringe to India and is viewed as India’s entryway to Southeast Asia. In 1993, India turned around its strategy of help for Myanmar’s ace majority rule government development and started seeking the fellowship of the decision military junta. From that point forward, the Indian government and, less significantly, private Indian partnerships, have looked for and made sure about rewarding agreements for mechanical and framework ventures, including the development of parkways, pipelines and ports. Prior to the execution of the Look East Policy, China delighted in an imposing business model over Myanmar’s immense oil and petroleum gas saves. Today, rivalry among India and China over these vitality assets remains high.â Moreover, while China remains Myanmar’s greatest weapons provider, India has supported its military collaboration with Myanmar. India has offered to prepare components of the Myanmar Armed Forces and offer knowledge with Myanmar with an end goal to expand coordination between the two nations in fighting radicals in India’s Northeastern States. A few radical gatherings keep up bases in Myanmar domain. Since 2003, India has additionally set out on a crusade to manufacture facilitated commerce concurrences with nations and provincial coalitions all through Asia. The South Asia Free Trade Agreement, which made aâ free exchange areaâ of 1.6 billion individuals in Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan and Sri Lanka, became effective in 2006. The ASEANâ€India Free Trade Area (AIFTA), aâ free exchange areaâ among the ten part conditions of the Association of Southeast Asian Nations (ASEAN) and India, became effective in 2010. India additionally has separate facilitated commerce concurrences with Sri Lanka, Japan, South Korea, Singapore, Thailand and Malaysia. India has additionally helped its participation with Asian territorial groupings, for example, ASEAN, the Bay of Bengal Initiative for Multi-Sectoral Technical and Economic Cooperation (BIMSTEC) and the South Asian Association for Regional Cooperation (SAARC). Significant level discretionary visits among India and the nations related with these groupings have become progressively normal the last decade.â During his state visit to Myanmar in 2012, Indian Prime Minister Manmohan Singh declared numerous new reciprocal activities and marked around twelve MOUs, notwithstanding expanding a credit extension for $500 million. From that point forward, Indian organizations have settled on noteworthy monetary and exchange understandings framework and different territories. A portion of the significant ventures taken up by India incorporate the reemerging and updating of the 160-kilometer Tamu-Kalewa-Kalemyo street and the Kaladan venture that will interface Kolkata Port with Sittwe Port in Myanmar (which is still in progress). A transport administration from Imphal, India, to Mandalay, Myanmar, is relied upon to dispatch in October 2014. When these foundation ventures are finished, the subsequent stage will associate the India-Myanmar interstate system to the current bits of the Asian Highway Network, which will interface India to Thailand and the remainder of Southeast Asia.

Hephaistos: The Obscure Greek God :: Greek Mythology

Hephaistos: The Obscure Greek God Greeks are known for some things. We know them for their verse, for their way of thinking, their governmental issues - and furthermore we have come to know them for their whimsical, frivolous, salacious, little divine beings. These divine beings, wrathful in the extraordinary, have been a wellspring of much writing. In any case, not all the divine beings have a similar exposure specialist, and have languished in lack of definition over excessively long. One of these divine beings, one of the Twelve Olympians, has been dark at all. He is distinctive in many manners from different divine beings, and I am here to light up him further to you. His name? Hephaistos. This god will amaze you. He really appears to have an unrefined comical inclination. He doesn’t appear to be malicious, or inspired by the lives of humans. He was straightforward, and he was monstrous. It was as fundamental as that. All things considered, he makes them intrigue legacy, allows find to out. Right off the bat, there is an intriguing arrangement of realities about the main snapshots of life for Hephaistos. At some point, Zeus made Hera somewhat desirous (as siblings and sisters in Kentucky can be) when Zeus was resting around with one or the other female as different wild creatures. Indeed, Hera was goaded so a lot, that she suddenly imagined a youngster. I couldn't want anything more than to see something to that effect. She considered and when Zeus saw that Hera was pregnant, he was irate himself. Minutes after the fact, she brought forth Hephaistos. In any case, he was so appalling and had an awful leg, that Hera hurled him to earth and denied his introduction to the world. It must be noticed that there seems to be a disparity. A few writings infer that Zeus hurled him to earth rather than Hera. He arrived on the island of Lemnos (Seltman 99). That is the reason the individuals of Lemnos were his top choices and that was the reason he generally made a beeline for unwind and recover. Indeed, in the wake of being hurled into the sea, Thetis got him and dealt with him. Thetis is a similar goddess who was mother of Achilles. Anyway, she dealt with him, and he began making decent adornments for her to wear. At some point, she made a beeline for court with different divine beings, and all the ladies saw the pretty trinkets that were embellishing Thetis. After they discovered that it was tragically deceased Hephaistos, Hera proceeded to request that he come to Olympus.

Retailers Need To Do Price Optimization, Brick-and-Mortar Ones Too!

Retailers Need To Do Price Optimization, Brick-and-Mortar Ones Too! Make Money Online Queries? Struggling To Get Traffic To Your Blog? Sign Up On (HBB) Forum Now!Retailers Need To Do Price Optimization, Brick-and-Mortar Ones Too!Updated On 29/11/2018Author : Pradeep KumarTopic : eCommerceShort URL : http://hbb.me/2gZAQ2B CONNECT WITH HBB ON SOCIAL MEDIA Follow @HellBoundBlogBlack Friday came and gone and with it our innocence about consumerism. Let’s face it, shopping is engulfing every other aspect of our lives, except maybe eating. And we’re not doing that great there either more than two-thirds (68.8 percent) of adults in the U.S. are considered to be overweight or obese according to to the Department of Health and Human Services.This can also explain the fact that in 2015, Black Friday online sales suppressed those of brick-and-mortar. And again this year, store sales fell another 5% and online sales, mobile included, hit the $3B mark for the first time.That’s a well-known fact, right? More folks are doing their shopping online rather th an bothering themselves with getting to an actual, physical store. And the trend is definitely about to continue. Expect the headlines after Black Friday 2017 to read “Another 10% Drop for Retail Stores”.The Rules We Were Based On Are ChangingStill, it’s way too soon to close the lid on the brick-and-mortar retail world. Evidence to that would be Amazon opening physical stores after it established itself as the go-to shopping site for Americans. Why would they do that? Because, for now, we still live in the physical world, we still move in-person from point A to point B and being curious creatures with eyes in our head, display windows still make us stop in our tracks. We also love the touching stuff.The truly interesting trend we are witnessing is how the online world is shaping the physical one. Not too long ago it was the complete opposite. The first graphic interface websites tried to copy the look and feel of newspapers and magazines; remember that trend of websites that you had to “flip” the pages?Now, more and more magazines look like a website printed on paper.Optimizing Price Comparison For The Online WorldIn retail, the situation is a bit more complex. Let’s take a common use case to illustrate the unique challenges now facing brick and mortar retailers.In the past, when we wanted to shop we would go to the mall, or main street, or downtown, and visit a bunch of stores to compare selection and prices. We had our favorite stores that were conveniently located and carried merchandize to our taste. And we were loyal to them. These were different times.First, loyalty is pretty much gone. The internet has leveled the playing field, due to immense selection and the irrelevance of location; say hi to Free Shipping. Second, price comparison has evolved to the level of sport. Nothing is simpler than compare prices online, there are numerous sites and apps dedicated exactly for it.READTop 3 Best eCommerce Platforms for 2019Now just because the act of comparing is done online doesn’t exclude brick-and-mortar retailers from the burden of competitively pricing their merchandize. And more than that â€" physical stores now need to be competitive not only against other physical stores but also online. Because where do shoppers prices? Online.Time To Get Into Predictive and Dynamic PricingWhat’s the takeaway from all this? Except for utter bafflement, what can retailers do? Well, they need to optimize their pricing for the online even if they are operating offline. That’s a bummer of a conclusion, no doubt about that, but like everything else in life, there’s an app for that.More of software than an app. Pricing optimization software are a necessity for retailers. What this software do is keep you informed of the competitive landscape of any product you assign them to by collecting pricing information and being able to dynamically adjust the pricing of the product.And that’s not all. There is more advanced pricing optimiza tion software that provides predictive analytics and recommends you the optimal price for your product based on the pricing rules you set, aligned with your business goals. Check the price tracking tool by UpstreamCommerce as an excellent example of such software.Stay Competitive, Stay DynamicIt’s the same game that is played all over the internet â€" how to turn big data into actionable insights. It involves understanding your audience, and your competition, better than ever. We’ve definitely got the tools for it, and retailers must learn how to use them. Otherwise, they would find themselves losing the competitive intelligence war.The same way the brick-and-mortar world relied on walk-ins and high-traffic streets, the online world depends on eTraffic sent from search engines. If the brick-and-mortar world had word-to-mouth and just good old reputation, the online sphere relies on SEO, the ability to control and increase your online presence; SEO agencies, like eTraffic that pr ovides SEO for new websites as well as established ones, have become an important factor in online retailers’ success.What’s remarkable about this is, as mentioned before, how brick-and-mortar retailers are dragged into the tussle, whether they want or not. The tables have definitely turned â€" it is the online world that is now setting the pace for the other one, the one that is still spinning around itself, and around the sun. This online world, on the other hand, is priding itself on no moving parts.

Loves Destruction Oedipus the King Essay - 1149 Words

Love’s Destruction Jocasta and Emilia, important minor characters in their plays, both showcase the power of love as well as how destructive it can be. Emilia and Jocasta both unknowingly end their own lives, as well as others, and spread tragedy throughout the towns in which they lived. It is believed that in 425 B.C., Sophocles first produced Oedipus the King (Theater of Sophocles). In the play, Oedipus the King, Jocasta is the main character, Oedipus’, mother and wife. Jocasta’s love for Oedipus ultimately destroys him and results in her death. Sophocles helped shape the heroic ideal that is later embodied in medieval romance, which Shakespeare traditionally uses in Othello (Zerba). William Shakespeare wrote Othello in about 1604 (The†¦show more content†¦At this time, Othello has killed Desdemona and has forever ruined his own life. By her trying to stop the madness, her husband, who is still filled with hatred and jealousy, kills her. In the play Othello, although Emilia is a minor character, she signifies plenty of importance. Emilia is crucial to Iago’s plan to wreck Othello’s life. Without Emilia, Iago could have never gotten a hold of Desdemona’s handkerchief. The handkerchief was used as a tool of persuasion by Iago to create the illusion that Desdemona was having an affair with Cassio(Tiles). Without seeing the handkerchief, Othello would have never believed such harsh accusations of his wife having the affair. Emilia in essence is the key player in Iago’s plan. Unfortunately, she does not realize what he has done until it is too late. Overall, Emilia’s situation in Othello is comparable to Jocasta’s in the play Oedipus the King. Oedipus the King is a tragedy that displays irony throughout the play. In the play, King Laius and his wife Jocasta learn that in the prophecy their newborn son, Oedipus, will kill his father and marry his mother. In order to prevent the prophecy from occurring, they decide to bind and tie his ankles and then abandoned him. When Oedipus grew up, he eventually learned about this prophecy and decided to leave his parents. What he did not realize was that the parents who raised him were not his biological parents. On his voyage to Thebes, Oedipus ended up in a chariot accidentShow MoreRelatedWho Goes with Fergus11452 Words   |  46 PagesWho Goes With Fergus This poem is about the dichotomy of the thinker and the actor. Yeats, in love with Maud Gonne, was the thinker, the courtly lover -- the one who would brood upon loves bitter mystery. Yeats was Mr. Nice Guy. Yet Yeats wanted to be the actor - the alpha male - the Fergus. Note the sexualized subtext that permeates the poem, who will pierce the deep woods woven shade? Who will drive with Fergus. Finally, we get the reasons to be the alpha male - the man of action, in the

J.b. Salinger s The Catcher s The Rye - 1319 Words

J.D. Salinger’s Use of Symbolism in The Catcher in the Rye J.D. Salinger is well known for his works. His most famous being The Catcher in the Rye. Two other of his famous works include Nine stories and Franny and Zooey. J.D Salinger is also well known for his sense of humor that he includes inside of his books. The Catcher in the Rye has become an essential work to be studied in academic literature and its course of study. This book entails many uses of symbolism throughout the book. Symbolism is used in the book when a character’s words, actions, or events have a deeper meaning in the context of the entire book. J.D. Salinger used this technique and gave parts of the book a different meaning, making events more significant. Symbolism is mostly used in this book to convey Holden’s thoughts and feelings and help us better understand his personality (Gaisford). The Catcher in the Rye is about Holden Caulfield, a 16-year-old boy, who is expelled from school, Pencey Prep. Holden being expelled is expected the story starts off in a mental institution where he is undergoing treatment. Holden is a very depressed boy and this leads him to continuously get expelled from schools. Holden’s younger brother, Allie, died of Leukemia when he was eleven (Salinger 38). This is a major part of Holden’s depression. Holden also has a younger sister, Phoebe, and he puts most of his trust in her. Holden does not tell his parents about being expelled from

The Catcher in the Rye by J.D. Salinger - 507 Words

J.D Salinger is a very known american writer whose literature became very popular. His books revolved around many ideas such as his view on children. Children in many of his books have an innocence that Salinger grasps onto and makes adults corrupt. Also, he shows how children are teachers to adults but can still be foolish. Purity in children are expressed throughout many stories by Salinger. In Catcher In the Rye, Holden repeatedly expressed â€Å"Did you ask her if she still keeps all her kings in back row?†(42). He kept the idea of purity with jane(the girl he asked about) and only saw her as still a child and not as a teenage girl already having sex. The thought of someone maturing and losing their innocence is portrayed as a bad thing in many stories. For instance, when the words â€Å"F*ck You† were written on the walls of Holdens little sister Phoebe school, he instantly assumes someone older snuck in who doesnt belong around children came and did it. In his mind, he doesnt see children writing swear word or having sex; he sees them doing the opposite and trying to ignore them. When dealing with children, adults tend to ignore reality and dumb down to their level and way of thinking. As shown in A Perfect Day for Bananafish by Salinger, Seymour (the adult) meets with a Sybil (young girl) and makes up imaginary creatures such as a Bananafish and they look for it. Also, they talk about things they enjoy, but keeping a sense of humor : Do you like wax? Sybil asked. Do IShow MoreRelatedThe Catcher in the Rye by J.D. Salinger637 Words   |  3 PagesThe Catcher in the Rye, by J.D Salinger, consists of many minor characters. There are more than about sixty characters in the novel in which only three of them are major characters (Holden, Allie, and Phoebe) and the rest minor. Many of these characters are just mentioned with no lasting impact on either the novel itself or Holden. Salinger uses minor characters in the Catcher in the Rye to tell the readers about Holden and his views about the world. The first minor character seen in the CatcherRead MoreThe Catcher in the Rye by J.D. Salinger654 Words   |  3 Pagesfirst questions that came to my mind when I received the first assignment notice that we would be reading The Catcher in the Rye for English class. The title is most likely the single most important word choice that the author must make. J.D. Salinger uses the title in the book to allude to more than just when Holden sees the young child singing. J.D. Salingers title, The Catcher in the Rye, alludes to the conflict Holden faces of sexuality when growing up. The first reference made to the titleRead MoreThe Catcher in the Rye by J.D. Salinger944 Words   |  4 PagesMany people have different aspects and impressions on a teenager’s life. Some say society is the problem for their misbehaviours while others say it is the child who is responsible. Catcher in the Rye by J.D Salinger tells a story of a teenage boy named Holden Caulfield who gets kicked out from school to school. He never pushed himself in academics or anything and ended up failing, at most, everything. He re-tells what happened to him in New York after he got kicked out of Pencey Prep and secretlyRead MoreThe Catcher in the Rye by J.D. Salinger1005 Words   |  5 PagesHolden Caulfield, the protagonist of J.D. Salinger’s classic coming of age tale The Catcher in the Rye, entices readers through his hyper-critical scrutinization of the post-war consumer world. The novel itself is acclaimed to be quite autobiographical; the similarities between Salinger and H olden are numerous. Holden is an avid critic of materialistic American ideals, and he aims to preserve innocence in others, and to save himself from falling into the land of adulthood. After failing out ofRead MoreThe Catcher in the Rye by J.D. Salinger862 Words   |  3 PagesThe Catcher in the Rye a novel written by J.D. Salinger, the book starts off with Holden Caulfield, main protagonist, talks about his experience alone the weekend before he went home after getting kicked out of Pencey Prep.Holden seems to be embracing the growing up mentality yet he is frighten of adulthood he is trying to keep his innocence. Holden’s attitude toward life in general is perplexed. He pretends to be an adult by drinking heavily, yet he complains like a child. Holdens thoughts arentRead MoreThe Catcher in the Rye by J.D. Salinger1515 Words   |  7 PagesIn the novel, The Catcher in the Rye, written by J.D. Salinger, Holden Caulfield is a very complex and interesting person to take into consideration and psychoanalyze. His various traits make him a different person from the rest of the phonies in the world. Holden says, â€Å"All you do is make a lot of dough and play golf and play bridge and buy cars and drink Martinis and look like a hot-shot. How would you know you werent being a phony? The trouble is, you wouldnt.† What Holden doesn’t realizeRead MoreThe Catcher in the Rye by J.D. Salinger798 Words   |  3 PagesCatcher in the Rye Essay Anyone who has lost a beloved relative to cancer or other illnesses can understand how difficult it is to return to a normal living routine and move on with their lives without the relative. In J.D. Salinger’s novel, Holden Caulfield has to deal with the loss of his younger brother to leukemia. A few years after his younger brother, Allie, passed away, Holden finds himself being kicked out of yet another boarding school, this one being Pencey Prep in Pennsylvania. HoldenRead MoreThe Catcher in the Rye by J.D. Salinger1104 Words   |  4 Pages J.D. Salinger has written multiple novels, but his most famous is The Catcher in the Rye. Not only is this novel famous for its literary merit, it is also known as his most banned novel in certain schools. Even though this novel has been banned, J.D. Salinger’s themes and moralistic purposes serve literary worth. In The Catcher in the Rye, the reader is first introduced to Holden Caulfield, as first person narrator. He is a radically independent adolescent who tosses off judgments at ease unselfconsciouslyRead MoreThe Catcher in the Rye by J.D. Salinger983 Words   |  4 PagesCatcher in the Rye Essay Throughout Catcher in the Rye there are a lot of small parts of the story where it would be linked to the book and to the text all together. J.D. Salinger created a lot of important passages that would be associated with what type of message that he was trying to convey to the audience. Salinger would develop certain characters like Phoebe through her description and actions to have a influence on Holden, thus causing him to change as a character and reveal sides of himRead MoreThe Catcher in the Rye by J.D. Salinger667 Words   |  3 PagesIn a J.D Salinger novel, The Catcher in the rye interprets the adolescent world full of patience and misery. Holden Caulfield, hardly being the complete opposite of a typical protagonist. Instead, being the archetype of an anti-hero facing adolescent over anxiety. He is a teenager forced to grow up in a time of turmoil with severe emotional handicaps placed upon him by family, friends and life in general. Caulfield sets himself on such a journ ey and is portrayed as an individual on a quest for validation

Death Of A Great Composer Essay Example For Students

Death Of A Great Composer Essay It is hard to believe that the death of a man can remain unknown for several centuries. Itis even harder to believe that the death of one of the greatest composers of all time, isindeed that. That composer, Wolfgang Amadeus Mozart, was a child prodigy. Heperformed for royalty, wrote and composed symphonies, and learn to play the violin andorgan without instruction all before he ever reached the age of seven. Mozart was trulyblessed with a gift from God to hear the music before he ever wrote it. Many peoplewere aware of that gift, including Antonio Salieri. Salieri was the court composer andwas thought of highly until the works of Mozart became heard in Vienna. Mozart wasamazing and astounding and loved by all-all except Salieri. Salieri sat and watched thisman, this great â€Å"wonder child†, and asked God why he had given this perverted andimmature boy such a wondrous gift. He asked God why he had put the love of music inhis heart if he was going to give the talent to Mozart. During the time that Salieri spentwith Mozart, did only his pain, hatred and jealousy grow. Salieri wished nothing buthumiliation, failure and perhaps even death on Wolfgang Mozart. Through all of thosedistressing emotions, I’m not sure that Antonio Salieri ever wanted Mozart dead so badly,that he could have or would have killed him, as some historians have said. I believe thatif Salieri would have wanted Mozart dead, that he would have acted more quickly that hedid. After all, why would Salieri, the man jealous of the work and popularity of Mozart,ever let him become such a success? Why didn’t Salieri act on his internal rage beforehand? Simple, through of the hatred that Salieri felt toward Mozart, he could not helpbut to appreciate his work that was so finely mastered. I, myself, think that Mozart’sdeath was caused by alcohol. Mozart was always a very heavy drinker, but especiallyafter he moved to Vienna. There could have a been numerous explanations for hisexcessive drinking, one might have been stress. From looking at what Mozartaccomplished, you might have thought that he was a very hard-worker and a very seriousman, always getting things done when they needed to be. You would be right in thinkingthat Mozart was a very hard-worker and that he always had his work finished before hehad ever started it. Yet of all the titles that Mozart had earned, mature was definitely notincluded. Mozart was indeed a partier. He loved to drink and dance and play. I thinkthat his drinking started out as a social occurrence and then it was more of a pleasure. But all to soon, Mozart would become more and more addicted to alcohol. He becamesomewhat dependent on liquor, even though it was never stated, it was obvious that hislate-night â€Å"sneak-outs† were associated with the stress of his work. Mozart would drinkconstantly, during a meal, and while he was writing music, which would have been howhe spent the other twenty-three hours of his day. Mozart never learned how to manage histime so that he would have time to do other things, such as spending time with his family. He also never understood that there were limits to anything. That â€Å"blindness† includedhis love of alcohol. The failure to ever learn these, time-management and boundaryskills, would drive him farther away from everything he wanted, his family, his work andlife. The death of young Mozart was completely unexpected and appalling to all thatknew him. Music Essays

Are Bad Product Descriptions Costing You Money (And What To Do About It)

When you’re trying to sell a product, being able to properly explain what it does, how it can help, and why it is beneficial is crucial. If you’re not using the right words within your product descriptions — or even worse, you’re not creating product descriptions at all —you could be seriously hurting your sales. Properly describing your products can help you make more money in a number of ways. An effective product description not only articulate the product’s benefits, but they also help set custom expectations and give your brand a chance to show off its personality. With the right product descriptions, you can increase your sales and limit returns. Let’s take a look at how careless product descriptions may be hurting you — and what you can do to turn them around! Why Your Product Descriptions Are So Important When a customer is shopping online, they rely on your product descriptions to understand what they’re buying. If you’re not accurately describing your product or you’re not providing a description, your customers must rely only on images or reviews to understand if it’s what they’re looking for. Not only should your product descriptions share what your product is, but it should also provide a bit of a story that can help your audience engage and connect with the item. By infusing a bit of personality into your descriptions, you can help the item come to life. For instance, consider how you can use your description to show the shopper how the product may fit into their day-to-day lives. How Bad Product Descriptions Could Cost You Money Whether you’re incorrectly describing your product or you’re making careless mistakes within your content, bad product descriptions could be costing you some serious cash. Let’s take a look at a few different scenarios where a careless product description could make you lose a sale. When selling a product on a marketplace, such as Amazon, you have a high amount of competition. If you’re not including an in-depth description of the product, a shopper may choose to go to a competitor to make their purchase. On your own website, you use an incorrect adjective to describe a product you’re selling. A customer orders the item, but when they receive it, it doesn’t meet their expectations. Not only do you have to refund the sale, but you have an unhappy customer to boot. Within a product description, you have a serious spelling error. Because of this mistake, your customer assumes you’re not a credible source and decides not to purchase from you. This spelling error has cost you a sale. Don’t let ineffective product descriptions derail your sale. You may even consider hiring a professional or freelance writer to help with your descriptions. By ensuring your content is free of errors and you’re able to accurately describe the products you’re selling, you can increase your chances of a sale and start to see more profit from your online business.

Genetically Modified Foods essays

Genetically Modified Foods essays The world population has reached an alarming 6 billion people, and it is predicted that it will continue to even double in the next 50 years. Will there be enough food to feed billions of billions of people by that time? Or will Malthuss theory be proven true? Biotechnology says no. At least not with Genetically Modified Products . Many issues have arised, that Gm products harm the environment, and are not tested enough for human beings. But one cannot deny the fact Genetically modified foods have the potential to solve many of the worlds problems, like reducing the reliance of pesticide and chemical use in food, give increased yield in crops , and relieve food problems such as starvation and diseases. Who does like to eat food with tons of pesticides? Most people would agree that nobody does. Farmers however endure crop losses due to pests which have a great financial effect. To avoid it, farmers spend a lot of money on chemicals and pesticides which are sprayed all over the food we will later consume. With GM foods scientists have taken a single gene from DNA, whether it be from daffodils, or the protein in the Bt bacteria, and transferred onto a food such as rice or potato. In this case, the Bt toxin for example, can be put into potatoes or corn, and when an insect tries to eat it, the toxin goes directly to the stomach of this insect, and it dies. So as a result, the Bt results as a pesticide/insecticide. Doesnt this have a lesser effect on the environment than spraying pesticides? The environment benefits, the costs of pesticide use for farmers is reduced, and consumers do not have to eat foods with such heavy amounts of pesticides. Because crops have a higher resistance to pests, the yields will now be higher than they were before. This means that there will be a higher income for farmers, and it may decrease the need of migration from rural areas to urbanized ones. As a result, the competition...

Business Communication Methods in Warwickshire College Essay

Business Communication Methods in Warwickshire College - Essay Example This discussion highlights that  the college is contacting the students with a more convenient way. It is observed that the students use social media to a large extent to search colleges available to them. College has also taken further approaches by using the social media to interact with them. Exploring further the preferred communication methods between prospective students and admissions counselors is particularly relevant with millennial students, at each stage of the process. Disseminating information to the millennial generation is a one chance opportunity, which admissions counselors can take advantage of when recruiting.This paper outlines that the information is recorded in the database for analyzing and modifying the marketing, financial and human resource approaches. Recorded information is carefully studied to monitor the internal activities going on in the college. The college follows some standard information guidelines and the monitored information can be used to me asure any necessary change. Information is disclosed in a proper manner for confidentiality of personal interest.  Any individual, whether from the College or from the general public, has the right to ask any specific information that the college has and they have a right to receive a copy of that data, irrespective of their relation with the information itself.  College has full authority to deny the disclosure of commercially sensitive or personal information.

Joh Stuart and Women Rights Essay Example | Topics and Well Written Essays - 750 words

Joh Stuart and Women Rights - Essay Example The main base of this article is that women are subjugated in every aspect of their lives, and so a kind of legal subjugation is being followed. He wanted the society to avoid this subjugation and provide equal rights to the women, on the lines of the men’s living. Among the many women’s rights related things for which, Mill campaigned, he gave specific focus on women's suffrage rights to case vote in any election, and importantly the need to provide the women the complete access to education. At that time, voting and education remained as a privilege only among the men, with women’s role restricted inside homes. While the suffrage rights for the women came about after carrying out various campaigns throughout Great Britain, educational rights were started to be given in course of time. Apart from these two key issues, Mill focused on how marriage also suppressed the women from expressing their both personal and professional interests. That is, women in his time, once they got married were restricted to doing household chores and taking care of the children inside their homes, without major social roles in the outside. This he thought was a major discrimination against the women. Like how the men perform their allocated tasks in their professional setting, and then have a social life in the outside, women should also be given opportunities to participate in social life, as a kind of relaxation for their daily household chores. He further states that management of the household is not an easy task, and is equal or even tougher than the work being carried out by men in professional settings, and so relaxing opportunities need to be created for them. Thus, the article â€Å"The Subjection of Women† can be viewed as one of the enduring defenses of gender equality, with Mill providing various perspective of how women should be treated in the British society. Industrial Revolution in Great Britain The industrial revolution is the term give n to the heightened activity that was witnessed in various industries in the Great Britain in the 19th century. New technologies were developed in that period, and majority of them had applications in the various industrial sectors. One among them is the steam engine, invention and development of which provided power or energy for many industries to operate. Importantly, Great Britain’s foreign policy strategy of colonialism or imperialism also provided the impetus for the industrial revolution to run. That is, UK and all the major European countries from the initial years of 1500’s, after Vasco da Gama found the sea route to India, moved in large numbers to develop trade relations with many Asian and African countries. However, this trade turned into imperialist leanings due to the weakness of these countries. After defeating the native rulers and crushing any resistance, European countries particularly Great Britain were able to rule them. The ruling by Great Britain does not stop with administration; it went to exploitation of resources, both natural and human. All these countries had plentiful natural resources like iron, gold, cotton, etc, all of which were used as the raw materials for the industries in Great Britain. That is, with the industrial revolution happening side by side with imperialism, the industries of Great Britain were

I will Design and Carry Out my PEP on the Basis of me Being a Football Player Essay Example for Free

I will Design and Carry Out my PEP on the Basis of me Being a Football Player Essay I will design and carry out my PEP on the basis of me being a football player. I am 14 years and 6 months old and have been playing football since about the age of 5. I enjoy the game and I am quite good at it. Although I am quite good I would like to train to become better at the sport and increase my overall fitness level. I am generally fit but there is definitely room for improvement and I will look to do so. When I leave school I plan to join the British Army so I would like to become fit so that I can fulfil my plans. Over the 6 weeks that I carry out the training regime I will give it 100% and really try to improve my fitness and footballing skills. I want to make the best of my ability at football so I can enjoy what I do and hopefully it will benefit the Sunday league club that I play for. I play for Aspull Juniors. I have done so for 5 years now and enjoy playing for the team. I play in the centre of midfield and play in more of a defensive role. This position allows me to put a lot of effort in and influence the game. I am a good tackler of the ball and can pass good as well. For the job that I do on the football pitch I need to have a good stamina (so I can cope with the demands of the football math), good flexibility (so I dont stretch my muscles when making tackles), good balance (to pass the ball and make vital tackles), strength (to out muscle opponents and kick the ball far), speed (to get to the ball quicker than the opponent), and good reaction time (this is so I can react to the ball quicker than an opponent.) My PEP should help me to improve all of these skills and as a result I will become a better football player. I have never suffered any long-term injuries of any kind and have no recurring injuries. Other sports that I enjoy to do are fishing, golf, tennis and table tennis. Although I do none of these sports competitively I am interested in them and have done for fun. PEP For my PEP I will use a pyramid session to gradually increase my fitness during the 6 weeks. I will use a badminton court as my guide and say that double the length of the court is equal to one length. I will increase the lengths as the program progresses to create an overload required to increase my fitness. I chose a pyramid session because I feel it is the most reliable way of increasing my fitness. Also I know that it will be easier to create an overload in either the amount of lengths or exercises that I do if I use a pyramid session. From when I have used this session in the past I have found that it always gives me a good workout and can be used to good effect. I will start and progress my PEP over the weeks using the FITT principal. I will increase the frequency by doing more exercises and by doing more running more often. I will increase the intensity by increasing the amount of exercise that will be done. I will do this by adding more lengths onto my pyramid session and more exercise in between. I will increase the time by putting more time into the exercises in between runs. The type will also be changed. I will change the fitness test that I will do after the pyramid sessions each week. The PEP that I have designed is one that I think will improve my overall fitness the most and also improve the skills that I need as a football player. It will start with a 5 minute jog. This jog will warm up my muscles so that they are not too stiff to stretch otherwise I will increase the chances of a ripped or torn muscle. After the jog I will move on to my stretches. They will be thoroughly carried out so not to allow any muscle injury whatsoever can occur. The stretches are one of the most important parts of the PEP and must be done with care and thought. If these are not done correctly than I will run the chance of pulling or tearing a muscle. The Pyramid Session starts by running the maximum amount of lengths you are wishing to do and then gradually working your way down until there are no more lengths to complete. In between lengths you are required to do exercises. For example, if I was planning to do 16 lengths I would do 16 lengths then a chosen exercise. After the exercise you then do 15 lengths then the exercise, then 14 lengths then a exercise and so on until there are no more lengths to complete. This Pyramid Session will progress throughout the 6 weeks of the PEP. Week 1 I will be doing 10 lengths, Week 2 and 3 I will be doing 12 lengths, Week 4 and 5 I will do 14 lengths and for the final week I will do 16 lengths. As the weeks progress an overload is created which will help me improve my fitness. The Warm Up For my warm up I will be doing a 5 minute jog around the All Weather pitch. The warm up is to warm the muscles up before stretching so I do not pull a muscle. I will time myself and be sure not to strain myself as this too could result in a pulled muscle if not careful. The Leg Exercises Squats, Burpees, Switch Overs, Star Jumps These exercises will build up my leg muscles and allow me to put more power into a shot or long pass. These exercises will build up the strength and power in my legs and will allow me to hit a ball further and this will improve my skill as a football player. I have done more leg exercises than arm and body exercises because I feel that my legs are needed more on a football pitch. The Body Exercises Sit Ups, Crunches The body exercises that I will do will allow me to build up my middle body muscles and will help me to become stronger and flexible in that area. This will help me when I play football because I will be able to adjust the middle part of my body easier and this will help me when I am playing. The Arm Exercises Bench Press, Press Ups By doing these arm exercises it will improve my upper body strength and this will make it easier to shrug off opponents when challenging for a ball in a game. The exercises will build up the muscles in my arms and this can help when taking a throw-in. The Cool Down For the cool down I will do a light jog and then stretch. The cool down is to prevent lactic acid from settling in the muscles and producing cramps. This is just as important as the warm up and is needed to prevent injury after the PEP. Stretches Hamstring- I would sit on the ground then bend over front wards and touch the top of my shin, I would hold this for 10 seconds. Then I would sit up rest and then bend over front wards again only this time touching the toes rather than the shin. Quads- I would stand and balance myself against a wall with one arm then I would grab the left leg bend it backwards so the foot is touching my bum and hold for 10 seconds. Then I would stop rest and change legs. Groin Stretch- I would sit on the ground and put the soles of each foot together in a yoga sort of position. Then slowly put pressure on the inside of each leg to stretch the groin. Upper Arm- Place one arm in front of me and place the other arm underneath the arm that is held out and grab the shoulder. After this swap arms and do exactly the same. Hold each stretch for 10 seconds. Week 1 The warm up and the stretches went well and I then began my Pyramid Session. I had planned to do 10 lengths this week. I found that the Pyramid Session worked well. I completed the 10 lengths with ease but the exercises were quite challenging. At the end of all the lengths and exercises I found myself out of breath but I was pleased with the work I had done. I then went out onto the all weather pitch to do a 50 metre sprint. I did the sprint in 8.12 seconds which was a personal best. After the sprint I did a 5 minute jog and then stretched for 5 minutes. Evaluation I was very pleased with what I did this week but thought that I could handle more lengths than what I had done. The exercises that I did were quite demanding but I thought they would be easier to handle next week and was looking forward to the challenge. I was extremely pleased with the speed that I achieved in the 50 metre sprint and although it wasnt a huge amount of time I did beat my personal best. Week 2 This week I had set myself 12 lengths to do but I wasnt particularly worried about the task ahead. I started off with the 5 minute jog and a thorough stretch and then I began my Pyramid Session. The session went well again this week. Similar to last week I found that the exercises were again quite tough and challenging but the lengths were completed without much difficulty. After the Pyramid Session this week, I had set my self the throw/catch ball test. This was not physically challenging but I had to concentrate to get the 35 score that I got. This was not the best score I had ever had but I was pleased with the result. Evaluation I was again pleased with this week. The increase in lengths never really affected my performance this week. They were more challenging than the previous week but never caused a major problem throughout the session. The throw/catch ball test that I did was more about finding a rhythm and concentrating rather than a physical test. Week 3 After the initial warm up and stretch I moved onto another week of the 12 length Pyramid Session. This week it again never caused a huge problem but I was still tired towards the end of the session. The exercises still caused similar problems as they did in the first week and were tiring. It was this week when I began to feel an improvement in my fitness. After I completed the Pyramid Session I then went and did the muscular endurance test in the hotel foyer. My previous best at this test was 100 seconds but this week I nearly doubled that score with 190 seconds. I was extremely pleased with this result. At the end of the session I did a 10 minute cool down. Evaluation I found that the 12 lengths didnt pose too much of a problem for me this week and I was looking forward to the challenge of 14 lengths next week. I think that the exercises again provided a challenge for me and I began to feel the improvement in my fitness. I was extremely pleased with the score I achieved in the muscular endurance test. I think that I did well this week and was looking forward to the next few weeks ahead. Week 4 Due to a Dentist appointment I was unable to complete the regime at school. As a result I set up a training course on a football field behind my house and carried out my session to the best of my ability taking the environment and lack of equipment into condition. I worked hard for 1 hour and was pleased with the workout I had. Week 5 This week was my first attempt in school of attempting the 14 lengths I had set. Firstly, I did the warm up and stretches then got started with the Pyramid Session. It began like the others had but towards the end I found that this session was a lot more tiring than the previous weeks. At the end my legs were aching and I was really tired. I had created the overload and felt the affect. Although I was tired I was pleased with the task I had done and was looking to the week ahead. The test this week was a standing broad jump. I managed to get a score of 1 metre 52 centimetres. I was quite pleased with the score although it was not a personal best. After the test I went outside where I did a 5 minute jog and stretched off to avoid cramped muscles. Evaluation I was pleased with the effort that I put in today and could feel a definite improvement in my fitness. I thought that 14 lengths were very challenging and along with the leg, arm and middle body exercises produced a Pyramid Session which would challenge me. The standing broad jump that I did was not spectacular but I was pleased with the result. Week 6 For this week I was supposed to do 16 lengths, but because I missed week 4 I decided that I would carry on with 14 lengths. I went outside and did the warm up followed by the stretches then went inside to carry out the Pyramid Session. The 14 lengths were challenging but I felt an improvement in my fitness and they were easier to complete than the lengths last week. The test for my final week was a repeat of the throw/catch ball test. I carried it out in the Sports Hall and beat the score I had gotten previously. I got a score of 33, beating the score of week 2 and equalling my personal best. Evaluation I was pleased with the work that I had done in my final week. I found that the 14 lengths in the Pyramid Session were easier to complete than the previous week. I was pleased with the level of my fitness and was pleased with the score I achieved in the throw/catch ball test. Final Evaluation Throughout my PEP I have seen my overall fitness gradually increase from week to week. I would definitely say the regime has been a success and recommend it to people wishing to improve their fitness. The Pyramid Session provides a challenge from week to week and the exercises between the lengths make it a very demanding regime. I was pleased with the work that the exercises did and at the end of the 6 week program saw an improvement in my leg muscles, middle and upper body strength. I am extremely pleased with the improvement and success that the PEP has had.

Biomechanics of Running Essay -- essays research papers

Introduction: A Qualitative Analysis of Running In the 1970's, thousands of people took to the road with a new trend of exercise----running. It was fairly easy; just put one foot in front of the other as fast as you can and go as far as you can. Feel the burn in your chest? The sweat trickling down your face? The throb in your knees as your foot pounds into the ground with every step? Well then, you're exercising! You’re running! Since then, running has become a dominant factor in sports and fitness; a factor so prevalent that the number of musculoskeletal injuries due to running has also increased over the last quarter century. These chronic injuries are usually due to overuse, improper training techniques, or a combination of the two. By using the results of other biomechanists’ studies, one can extrapolate an idea of what running should look like and what muscles are utilized during the activity. Consequently, changes in technique, strength training, and flexibility training can be made in order to decrease the po tential for injury. Article Summaries   Ã‚  Ã‚  Ã‚  Ã‚  Before analyzing the mechanics of running, it is important to accumulate some of the vast research available for this activity. The following are brief summaries of research articles that study various factors on running. DeVita (1994) noted the gait cycle is measured in two ways: swing-stance-swing or stance-swing-stance. In this study, EMG activity of six muscles was obtained from four subjects while walking and running. The data was collected while the subjects performed a consecutive swing, stance, swing period of each gait. From this, the swing-to-stance and stance-to-swing period of each gait could be measured. The EMG results showed greater activation levels for 5/6 muscles during the swing-to-stance period. Results concluded that the subjects needed to prepare for the initiation of stance and the application of relatively large external forces and momentums. Therefore, when assessing the human gait, it is best to observe stance-swing-stance. Jacobs, Bobbert, VanIngen, and Schenau (1993) analyzed the function of mono- and biarticular leg muscles during the stretch-shortening cycle of running at 6 m/s. Kinematics, ground reaction forces and EMG activities were recorded for a single stance phase. First of all, estimates of muscle force were correlated with origin... ... Reference Page DeVita, P. (1994). The selection of a standard convention for analyzing gait data based on the analysis of relevant biomechanical factors, Journal of Biomechanics (vol 27, no 4) pg. 501-507. Hall, S.J. (1999). Basic Biomechanics (3rd ed), pg. 398-439. McGraw-Hill. Jacobs, R., Bobbert, M.F., vanIngen Schenau, G.J. (1993). Function of mono- and biarticular muscles in running, Medicine and Science in Sports and Exercise (vol 25, no 10) pg. 1163-1173. National Strength and Conditioning Association, Baechle, T.R., editor (1994). Essentials of Strength Training and Conditioning pg. 293-385. Human Kinetics: New Zealand. Nig, B., DeBoer, R., and Fisher, V. (1995). A kinematic comparison of overground and treadmill running, Medicine and Science in Sports and Exercise (vol 27, no 1) pg. 98-105. Northrip, J.W., Logan, G.A., and Wayne, C.M. (1979). Introduction to Biomechanical Analysis of Sports (2nd ed), pg. 45. W. C. Brown Co. Publishers: Dubuque, IA. Rasch P.J. and Burke, R.E. (1978). Kinesiology and Applied Anatomy (6th ed) pg. 199-398. Lea & Febiger: Philadelphia Thordarson, D.B. (1997). Running Biomechanics, Clinics in Sports Medicine (vol 16, no 2) pg. 239-247.

Debt Policy and Value

EMBA 8500 #1 Book value of debt Book value of equity Market value of debt Market value of equity Pretax cost of debt After Tax cost of debt rd Market value weights of: Wd Debt We Equity bL Levered beta Rf Risk-free Rate Market Premium RM Ke Cost of equity WACC EBIT – Taxes (34%) EBIAT + Depreciation – Capital expense Change in Net Working Capital Free Cash Flow Value of Assets ( FCF/WACC) CASE # 31 0% Debt 100% Equity $ $ 20,000 $ $ 20,000 7. 0% 4. 62% $ 34% $ $ $ $ $ $ 0 1 0. 8 7% 8. 6% 13. 88% 13. 88% 4,206. 00 1,430. 04 2,775. 96 1,000. 00 (1,000. 00) 0 2,775. 96 19,999. 1 25% Debt 75% Equity $ 5,000 $ 15,000 $ 5,000 $ 16,700 7. 0% 4. 62% 12/2/2012 50% Debt 1) As the firm becomes more leveraged the WACC will change because debtholders have a 50% Equity fixed claim on cash which increases the risk for stockholders. This can cause the stock to go up $ 10,000 and firms can reduce the taxes paid, thereby freeing up more cash. Debt also increases the risk $ 10,000 of bank ruptcy. $ 10,000 $ 13,400 (Debt * Tax Rate) + BV Equity 7. 0% 4. 62% (Pretax * (1-Tax Rate)) 23. 0% 42. 7% 77. 0% 57. 3% 0. 96 1. 19 7% 7% 8. 6% 8. 6% 15. 24% 17. 27% 12. 79% 11. 6% $ 4,206. 00 $ 4,206. 00 $ 1,430. 04 $ 1,430. 04 $ 2,775. 96 $ 2,775. 96 $ 1,000. 00 $ 1,000. 00 $ (1,000. 00) $ (1,000. 00) 0 0 $ 2,775. 96 $ 2,775. 96 $ 21,699. 69 $ 23,399. 66 Added Tax Shield increase value VL = VU + TD MV Debt / (MV Debt + MV Equity) MV Equity / (MV Debt + MV Equity) 0. 8 is the b u b L = b u [1+(1-T) * D/E HAMADA D/E Ratio 29. 94% 74. 63% Ke = Rf + (b L * RM) CAPM WACC = (Wd * rd) + (We * re) EBIT * Tax Rate EBIT – Tax amount V = FCF/WACC M3DISK – Maryann Albert, Mike Arendosh, Mark Jarboe, Dan Pool, Ivo Hegelbach, Sean McPherson, Krista Massell 1

The Negative Effects of Tourism - 3584 Words

THE NEGATIVE EFFECTS OF TOURISM on the ECOLOGY of JAMAICA by Elaina Kozyr BLPR 101.51 Introduction Tourism and the environment have a very complex and interdependent relationship. Today, tourism is one of the largest industries in todays world economy and is a great source of foreign exchange for many developing countries, whose major assets are their natural resources.1 At the same time, it is the environmental quality of a place that will determine the success of the tourism industry, since it is the main attraction for tourists. There have been a lot of arguments about whether tourism is beneficial or harmful to the environment. A lot of the developing countries whose main source of foreign exchange is tourism industry†¦show more content†¦With Negril used as an example, research showed that obtaining enough water to operate hotel business properly was the biggest challenge in Jamaica. As it often happens most areas have been overbuilt beyond the capacity of the local reservoirs to provide enough water. For those on the beach this includes watering lawns while for thos e in the West End it means washing dishes, laundry, providing toilet flushes and showers for guests. In the case of Negril, this discrepancy is because water flows from the Blue Hole reservoir in Logwood carried throughout Negril by two inch pipes along roads and by one half inch pipes from roads to buildings. The resort areas and beaches receive water first. Several hotels keep holding tanks full for insurance when pressure is poor or nonexistent. Beach hotels contribute to this problem by filling tanks at night to replenish supply, leaving properties in the West End without water pressure during evening and night hours. There is deep resentment between small West End hoteliers against hotels on the beach that receive water before the entire community could be equally served. The big hotels that are serviced first are usually the primary polluters of the often overflowing and inadequate sewage plants. So, the tourismShow MoreRelatedNegative Effects Of Tourism1003 Words   |  5 Pagesto look more closely at the effects of tourism on an area. Being able to research online and in books is important, but to experience something hands on ultimately can change anyones viewpoint on a topic. During the duration or my tour I spent time observing and talking to store owns, residents and tour guides to help my understand how living in an area with so much tourism was. After rethinking the answers I got and picturing all the things I saw I realized that tourism ultimately has both good andRead MoreThe Negative Effects of Tourism3593 Words   |  15 PagesTHE NEGATIVE EFFECTS OF TOURISM on the ECOLOGY of JAMAICA by Elaina Kozyr BLPR 101.51 Introduction Tourism and the environment have a very complex and interdependent relationship. 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